Your company moves forward. Your website should keep up.
We help B2B and product companies turn what they do into a clear, distinctive website that earns trust, supports growth and stays easy to evolve.
Companies outgrow their websites in different ways.
Maybe the business has matured, but the website still feels like an earlier version of it.
Maybe the product is strong, but difficult to understand online.
Maybe the team is ready to move faster, but the website keeps getting in the way.
And sometimes there is no old website at all. You are simply ready to build the first one properly.
The reasons differ. The underlying problem is the same.
The website no longer matches where the business is going.
That is where Build starts.
A strong website is not made by designing something beautiful and figuring out the rest afterwards.
So we work on it as one system.
We learn enough about your business to understand what the website needs to do. We clarify the story, shape the experience, write the copy, design the interface and build the final product.
You do not need to coordinate different specialists and hope everything comes together at the end.
We take responsibility for the website as a whole.
A new website should do more than look better. It should make your company easier to understand, easier to trust and easier to choose.
People should understand what you do, who it is for and why it matters without needing a sales call to decode it.
Your website should reflect the quality and maturity of the company behind it, not make you look smaller than you are.
The experience should feel like your company, not another variation of the same template everyone in your category is using.
Clear structure, stronger UX and better conversion paths help the right visitors understand what to do next.
Turn something valuable into a digital experience people can quickly understand, trust and act on.
A scalable digital experience for the legaltech platform powering estate planning for 100+ financial institutions.
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Translating a real-world business into a stronger, more credible digital presence.
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A two-sided recruitment platform bringing seasonal job listings, worker profiles and employer hiring in one place.
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A conversion-focused marketing site built to turn high-intent eCommerce founders into qualified calls.
View case studyA strong website does not start in Figma. It starts with understanding the business, the people it needs to reach and what the website needs to help them do. From there, we shape the story, design the experience and build the system around it.
We get close enough to the business to make good decisions.
We look at the company, product, audience, market, existing website and where the business is trying to go next.
We turn that understanding into the structure and story of the website.
Messaging, sitemap, user journeys, conversion paths and copy come together into a clear experience.
We give that foundation a visual language of its own.
Art direction, typography, layouts, components, interaction and motion work together as one system.
We turn the experience into a production-ready website.
Development, CMS, integrations, analytics, performance and SEO/AEO foundations come together in a system that stays easy to work with.
We test the details, prepare the production setup and make sure everything works as expected before going live.
Then we hand over the website, code and accounts to you.
Your website should not become harder to work with every time the business changes. We build it as a clear, reusable system so new pages, campaigns, content and ideas can grow from what is already there.
Components, design rules and content structures are made to be reused and extended.
Add a new landing page. Launch a new service. Expand the content.
The website can change without slowly turning into a patchwork of one-off fixes.
We structure the codebase and project context so modern coding agents can understand how the website works, not just read the files inside it.
That means you or your team can open a tool like Claude or Codex and ask for what you need in normal language.
For example: “Create a new landing page using the existing system.” “Update a section.” “Add a new content type.”
The agent has a system to work from.
You can move quickly without waiting for a developer or agency every time the website needs to change.
And if you would rather leave it to us, we can work on the same system just as quickly.
Strategy, messaging, experience, design and technology all affect each other. That is why we treat them as parts of the same Build.
Messaging, copy, information architecture, user journeys, UX and conversion paths.
Art direction, interface design, responsive behaviour, reusable components, design systems, motion and interaction.
Modern development, CMS architecture, integrations, analytics, performance, technical SEO and AEO, content migration, multilingual setups and custom website functionality where needed.
The scope changes from project to project. The standard does not.
Every Build is shaped around what the website actually needs. Once we understand the scope, you get a clear, fixed price before we start.
from $1,500
Once we understand what the project needs, you receive a fixed quote before the work begins.
Split payment plan available: pay monthly across the build, with the total agreed before anything starts.
A good website should make your business more capable, not more dependent on the agency that built it.
When the project is done, the website is yours.
YOU OWNStay with Genten because we keep adding value, not because we made it difficult to leave.
Once the site is live, you can take it from there. The system is yours and there is no required maintenance contract or retainer.
But if the website is an active part of how your company grows, launch can also be the beginning of the next stage.
Through Growth Partnership, we use real data, search insights and continuous experimentation to keep improving what we built.
That can mean
Build creates the system. Growth compounds it.
Continue on your own, or keep building with us.
If your website needs to be fundamentally rethought, or you are building your first serious one, you are probably looking for a Build.
If the existing website has a solid foundation but needs to perform better, attract more of the right traffic or improve over time, Growth Partnership is usually the better fit.
If you are happy with the website itself and mainly want to move it to a better, faster or more flexible technical setup, that is a Migration.
If you are not sure, we will help you figure out the right path before any work starts.
No.
We work both with companies building their first serious website and with companies that have outgrown the one they already have.
If you already have a website, we use it as an input. We look at what is worth keeping, what needs to change and what no longer fits the business.
If you are starting from scratch, we go through the same Build process and shape the website from the business outward.
Yes.
Messaging and copy are part of the Build because they shape how the website works just as much as the design does.
We help clarify what needs to be said, how the story should be structured and how each page should communicate its purpose.
If you already have strong copy, we can work with it. If it needs improvement, we refine or rewrite it as part of the process.
Not necessarily. If you already have a strong identity, we build from it.
If the brand needs some refinement to work properly on the website, we can handle that within the project.
And if the identity itself needs a more fundamental rethink, we can scope Brand Identity alongside the Build before moving into the website.
We choose the stack based on what the website actually needs.
For most modern builds, that usually means a code-first setup such as Astro or Next.js, paired with the right CMS and tools for the project.
The goal is not to force every client onto the same stack. It is to build something fast, maintainable and easy to evolve.
Usually, yes. If your current CMS, CRM, analytics setup or other tools still make sense, we can keep and integrate with them rather than replacing things for the sake of it.
If something is holding the website back, we will explain why and recommend a better setup as part of the Build.
Yes.
We build the website so it can be managed and extended without depending on us for every change.
Your team can update content, work with the CMS, add new pages and continue developing the site using the system we hand over.
If you prefer, we can also keep working on it with you through Growth Partnership.
Yes.
We structure the codebase, components and project context so modern coding agents can understand how the website works and continue working within the system we built.
That means your team can use tools like Claude or Codex to make changes, create new pages and extend the website using plain language, without starting from scratch every time.
You are not locked into a developer or agency just to keep the website moving.
Most Builds take around 4 to 8 weeks from kickoff to launch.
A smaller, focused website can move faster, while larger projects with more content, integrations or custom functionality naturally take longer.
We agree on the expected timeline before the project starts, so you know what to expect from the beginning.
No.
The website, code, accounts and systems are yours, and you can continue managing them with your own team, another developer or AI tools.
If you want us to keep improving the website after launch, you can continue with Growth Partnership.
Staying with Genten is optional. The website is built to stand on its own.
Feedback is built into the process.
We review each stage together, make sure the direction is right and refine the work before moving forward.
We do not limit the project to a fixed number of revision rounds within the agreed scope. The goal is to reach the right solution, not count comments.
If the direction or scope changes significantly, we treat that separately.
If something new comes up, we talk about it before any extra work starts.
Small adjustments within the agreed direction are part of the normal process.
If you want to add a new page, integration, feature or change the direction in a way that meaningfully expands the project, we will scope the additional work separately and agree on any impact to the price or timeline first.
Yes, as long as it still belongs to the website experience.
That can include things like calculators, gated content, directories, filters, custom forms, interactive tools, integrations and more advanced CMS functionality.
If the project starts turning into a full software product or complex application, we will tell you where the website ends and a different type of development begins.
You do.
Once the project is complete, the website, codebase, design files and relevant accounts belong to your company.
We do not use ownership as a way to keep you dependent on Genten.
You can continue with us, take everything in-house or hand it over to someone else.
Yes.
We offer managed hosting and can take care of the infrastructure behind your website, including deployments, monitoring and the technical setup needed to keep it running smoothly.
If you occasionally need help with updates or maintenance, we can support you with that too.
If you want us to continuously improve the website through content, SEO, design, experiments and new functionality, that is where our Growth Partnership comes in.
If your website no longer reflects the quality, clarity or ambition of the company behind it, let's change that. We'll figure out what it needs, shape the right direction and build it properly.
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